How To Persuade and Influence Anyone

This is the only automotive podcast that shows you how to go to the next level. It is my personal mission to coach, inspire, and motivate you to go from sales to dealer principal, or any level you desire. Stop making excuses and start making adjustments towards the future you want.

Today, we're talking about how to persuade and influence anyone, more specifically, your client.
In today's show, we're going to talk about something near and dear to my heart that I get thoroughly excited about it's, in my opinion, one of the core things as it relates to selling, and that's persuading and influencing, and actually we're talking to the context of the car industry and your clients, but really and truly. We're selling every day, right?

Everybody's selling. And I know that a lot of people, especially that aren't in the industry, have a negative connotation to salesmanship, in salespeople, in the gift of gab. But the facts of the matter are, whether it's our children, whether it's our spouse, it doesn't matter who it is, somebody is always selling somebody.

And so, we're talking about persuasion. We're talking about influence. It's super important because if you don't really process the art and the science behind communication, the car industry in general, at any level, is going to be tough for you.

And speaking of levels, remember my mission, my core belief, is to really try to change the automotive industry and help those who want to climb to the next level.

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