EPISODE · Nov 4, 2015 · 9 MIN
How to Position Inbound vs. PPC
from Inbound Sales Journey · host Gray MacKenzie and Ryan Herman
Prospects don't always know what they want. Sometimes they can be researching several different solutions for their pain. If you're talking to a prospect, there is a chance they have considered PPC or are currently using PPC in their marketing mix. IN this episode, Ryan and Gray share how to position inbound in this conversation.
What this episode covers
Prospects don't always know what they want. Sometimes they can be researching several different solutions for their pain. If you're talking to a prospect, there is a chance they have considered PPC or are currently using PPC in their marketing mix. IN this episode, Ryan and Gray share how to position inbound in this conversation.
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How to Position Inbound vs. PPC
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