How to Price Your Coaching Offers (Without Undercharging or Overpricing) episode artwork

EPISODE · Feb 3, 2026 · 21 MIN

How to Price Your Coaching Offers (Without Undercharging or Overpricing)

from Best Damn Coach Podcast: Conversations for coaches, mentors, and service providers to grow a profitable coaching business

There's no standard for pricing coaching offers in the industry. That kind of sucks and it's kind of rad. But you could be leaving serious profit on the table with your current coaching pricing strategy. In this episode, I'm diving into how to price your coaching offers without undercharging or overpricing so you can fill your roster and make more money in 2026. You'll learn: The biggest red flags in coaching pricing Why hourly charging is killing your consistency and client results My exact pricing formula that balances client willingness, market support, and your business model The 6 most common pricing mistakes coaches make When it's actually time to raise your prices (and how you'll know) If you've been nodding along thinking "clients book here and there but never consistently" or wondering why your pricing isn't working, this episode is your wake-up call. Special Announcement: Join me for a FREE live workshop on February 11th at 10 am Arizona time where we'll dive even deeper into pricing your coaching offers to make more money. DM me on Instagram @awalkmyway or email [email protected] to get your private invite. Connect with Amanda: Instagram: @awalkmyway (https://www.instagram.com/awalkmyway/) Grab the 10 Powerful Questions: https://www.amanda-walker.com/questions "How To Get Clients" Limited Series: https://www.amanda-walker.com/limitedseries Book a Strategy Call: https://www.amanda-walker.com/letschat

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How to Price Your Coaching Offers (Without Undercharging or Overpricing)

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This episode was published on February 3, 2026.

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