How to Price Your Online Course or Coaching Program: The Launch Pricing Strategy That Helps You Sell High-Ticket Offers With Confidence [Ep. 101] episode artwork

EPISODE · Jun 24, 2026 · 31 MIN

How to Price Your Online Course or Coaching Program: The Launch Pricing Strategy That Helps You Sell High-Ticket Offers With Confidence [Ep. 101]

from Money Magnet Mama · host Masha Goins

LAST CALL 🎁 Dream Program Launch Box Giveaway Leave a 5-star review and get the Dream Program Launch Box for FREE. 🎙️ Listener Questions & Biz Quickies Submit your business question for a chance to have it answered on the podcast. 🚀 High-Ticket Group Coaching Masterclass Learn how to build a high-ticket group coaching program that runs in just a few hours a week. ➡️ Register here.   Ever feel stuck between charging what your offer is worth and pricing it low enough that people will actually buy? In today's episode, I'm breaking down my favorite launch pricing strategies for coaches, course creators, and online business owners. You'll learn how to confidently price a new offer, validate demand without undercharging forever, and increase your revenue without relying on bro-marketing tactics or fake scarcity. Inside this episode, I cover: ✨ My Level Up Launch Pricing Framework ✨ Founding Member Launches vs. Pre-Sales ✨ Early Bird Pricing that actually converts ✨ Why your nervous system matters when setting prices ✨ How a simple VIP upgrade can dramatically increase launch revenue If pricing your offer has ever felt overwhelming, this episode will help you create a strategy that feels aligned, profitable, and sustainable.   Links & Resources Mentioned: 🎧 Episode 7: How to Price & Position a Digital Course in an Offer Stack 🎧 Episode 8: Overgiving and Underpricing Much? How to Uplevel the Course "No One Is Buying" Into a Sold-Out High Ticket Group Coaching Program 🎁 Dream Program Launch Box Giveaway 🚀 Level Up Masterclass 💖 Hey to 100K® Express 📱 Connect with me on IG

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How to Price Your Online Course or Coaching Program: The Launch Pricing Strategy That Helps You Sell High-Ticket Offers With Confidence [Ep. 101]

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