How to Protect Your Business Legally Without Getting Overwhelmed with Noeli Serna

If you’re building a business and “the legal stuff” keeps getting pushed to the bottom of the list, this episode is your reset.Paulina sits down with corporate attorney + mom Noeli Serna to walk through how to protect your business early (without spiraling)—from choosing a name the right way, to trademark basics, to the contract clauses that come back to bite you when you move fast.In this episode, you’ll learn how to:Use AI wisely (and why “ChatGPT contracts” can get you in trouble) Know when it’s time to stop treating your business like a hobby and actually get legal Do a quick trademark “knockout search” before you spend money on branding Keep business + personal finances separate (and why it matters) Protect yourself with the right partnership agreement + clean business records Spot the contract fine print that can block subcontractors, trap you in bad terms, or mess with payment Noeli also shares what she had to unlearn as a daughter of immigrants, how delegation changed her life as a working mom, and resources for women entrepreneurs. You don't want to miss this!