EPISODE · Oct 15, 2025 · 7 MIN
How to Prove the ROI of Employee Advocacy (Without Vanity Metrics)
If you can't prove the ROI of your employee advocacy program... you don’t really have a strategy — you have hope.In this episode, I break down the real metrics that move the needle on employee advocacy. We're done counting clicks and calling it a win. I’m showing you exactly what to measure, how to tell a compelling story with your data, and the dashboard metrics your executive team actually wants to see.Plus, I share a simple way to test advocacy’s true impact and get more budget and buy-in for your program.👇 Ready to turn engagement into revenue? Book your spot in our Care Squared Training Program → https://bsquared.media/services/care-squared-training-program/
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How to Prove the ROI of Employee Advocacy (Without Vanity Metrics)
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