How to re-think Customer success in the PLG era

Dive into the heated debate of who truly drives revenue in SaaS businesses today. Is it product, sales, marketing, or customer success? Steve dissects the traditional and emerging paradigms to reveal the most effective strategies for driving company growth. ** We release NEW episodes every FRIDAY! ** ABOUT PODCAST-LED GROWTH The Podcast-Led Growth helps you understand the alchemy of Product-Led Growth and cut through the SaaS growth noise. - If you have questions or topics you would like to hear, send Steve a DM on ⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠. ** ABOUT ⁠⁠⁠⁠⁠⁠⁠STEVE BALTODANO⁠⁠⁠⁠⁠⁠⁠ With almost a decade in revenue and operations leadership, Steve is still passionate about finding the message market fit between what companies have to offer and what their potential customers really need or could need, from crafting the prospecting effort and leveraging demand generation strategies to getting that first intent necessary to develop healthy pipelines, to crafting and testing sales pitches. In that obsession to help companies master their revenue generation game, Steve ended up developing and acquiring 5 agencies solving the revenue challenge from different angles and merging them into one: Gobvio. With the vision of leading clients' revenue organization transformation to a more efficient, intentional, strategic, and AI-leveraged version that can compete with the bigger companies head-to-head, even with fewer resources.