How to Research Your Competition

If you can put jealousy or competitiveness aside, then you can learn a lot when you research your competition. You have to remember your business does not exist in a vacuum.  By doing a little market research, you'll gain valuable insight into what's working for your competition or how those companies approach their marketing. And you may even realize things about your own business.  Start snooping today on this week's episode of The 2 Minute Takeaway Podcast. Learn more about my new book, Get Better! Smart Business Advice From Unexpected Mentors with this link.  Motivational Keynote Speaker, Author, and Broadcaster, Ken Okel, believes in creating memorable meetings. He understands the challenge of change on the job and the need to perform at a high level, every day. He's embraced it and shares his unique career lessons and takeaways with audiences. The 2 Minute Takeaway Podcast gives you easy to implement tips that will improve your productivity, performance, and profits.  For more about Ken, clips of his live speaking presentations and workshops, plus his weekly productivity tips, visit KenOkel.com. And yes, Ken does present virtually, which sometimes makes him look a little taller. For more than a decade, TV audiences watched Ken on the news. At several stations, they saw him perform as a TV news anchor, a reporter, a weatherman, and even a talk show host. Ken then moved into the nonprofit world for several adventures. These saw him do everything from running a professional ballet company to organizing more than 100 hurricane relief volunteers. Get Ken's three part course on improving your performance on the job at: https://www.kenokel.com