How to respond when a competitor undercuts you

Sales is a competitive industry made even more challenging if a competitor with "poor sales techniques" attempts to undercut you on what you are trying to sell. In this episode of Killer Media Sales, Russell Stephenson joins host Alex Whitlock to reveal how to respond to an undercut attempt from a client without dropping your price, while still maintaining the edge that you need to get the deal over the line. They will discuss their experience of this happening, reveal the opportunity that arises as a result of this occurrence, and reveal the tactic that you can use to keep the interest of the client in this challenging situation. Tune in now to hear all of this and much, much more in this episode of Killer Media Sales. www.killermediasales.com