How to Scale a $2M Home Improvement Business to $15M

Your pricing is right. The margin is built in. Your reps still give it all away.In Episode 34, Jonathan Weinberg and John Kolbaska sit down to break down a $4M home improvement company that was losing $600K to $700K a year. The fix took two weeks and one set of controls most owners never run.John also walks through the launch of Core Ignite, his new remote marketing team and call center installed inside a contracting business. A trained marketing manager handles Facebook, Google Ads, and Google LSA spend. Remote reps apply speed to lead at a 50 to 60 percent target set rate on raw opportunities. It's the playbook he ran to scale Windows and Doors by the Men with Tools, now packaged for contractors trying to break $10M to $15M.Here is what you will get from this episode:How a $4M contractor lost $600K a year to over-discounting and missing post-install job costing checksWhat 3 remote call center reps can produce: 50 to 100 booked appointments per weekWhy profit has to come before people and processThe hiring profile of a roofing production manager who came in with his own crews and SOPsWho Core Ignite is built for and how it pushes contractors toward $10M+If the leads are coming in but the bottom line isn't, this one names what's eating your margin and what to install next.Key Takeaways: 00:00 Intro00:42 Introducing Core Services and Core Ignite03:56 Ideal Client: $2M–$5M Companies Looking to Scale05:16 AI Agents, Graphic Designer, and Videographer07:06 Future of the Call Center and AI Regulation09:28 Sales Capacity and Remote Recruiting13:44 KPI Tracking, Guarantees, and Replacing Underperformers16:18 Lead Aggregator Strategy and Weekly Client Meetings18:24 10–20 Set Appointments Per Day: What to Expect20:46 Why John Started Core Services23:50 Consulting Case: $600K–$700K Lost to Over-Discounting27:06 Running Multiple Companies: Profit, People, Process29:22 Adding Roofing: Hiring a Production Manager with His Own Crews33:00 Final ThoughtsAdditional Resources:🔥 Watch our FREE on-demand webinar: HERE⚡ Learn more about us: https://www.builderprime.com/ 📱 Connect with us on social media:Facebook: / builderprime  LinkedIn: / builderprime   Jonathan’s LinkedIn: / jonathanweinberg   John’s LinkedIn: / john-kolbaska-a271a757   Instagram: / builderprimecrm  —Build to Win is a podcast for contractors where we give you the tools to grow your home improvement business. Follow us wherever you listen to your podcasts!