How to Scale from Solo Adviser to a Team of 9 Mortgage Brokers | Petra Toth from Hitel Financial episode artwork

EPISODE · Jan 12, 2026 · 23 MIN

How to Scale from Solo Adviser to a Team of 9 Mortgage Brokers | Petra Toth from Hitel Financial

from The New Leaf Podcast · host Daniel Hobbs

How do you go from being a self-employed "young mum" to leading a thriving 9-person financial services firm in just five years? Petra of Hitel Financial joins the New Leaf Podcast to reveal her roadmap for scaling a niche-focused brokerage.Key Takeaways:The Identity Crisis: Why the hardest part of growth is transitioning from a "devoted advisor" to a "business owner" and director.The Riches are in the Niches: How Petra dominated the UK’s Hungarian-speaking market by solving cultural challenges, not just language barriers.The "50% Hit Rate" Rule: A brutal reality check on recruitment—why not everyone will share your values and how to handle it.Splitting for Success: Why separating mortgage and protection roles leads to higher turnover and better client outcomes.Diversifying to Defend: How moving into bridging and commercial finance with New Leaf protects your business against the threats of AI and direct lenders.Resources:New Leaf Distribution: www.newleafdistribution.co.ukHitel Financial: www.hitelfinancial.co.ukAbout New Leaf Distribution: New Leaf Distribution is a leading financial services network providing advisors with compliance, technology, and growth support. We empower advisors to build independent, scalable businesses within a supportive community.The New Leaf podcast is for people turning over a new leaf in financial advice. Learn more about how New Leaf Distribution supports advisers at www.newleafdistribution.co.uk

Episode metadata supplied by the publisher feed · Published Jan 12, 2026

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How do you go from being a self-employed "young mum" to leading a thriving 9-person financial services firm in just five years? Petra of Hitel Financial joins the New Leaf Podcast to reveal her roadmap for scaling a niche-focused brokerage. Key Takeaways: The Identity Crisis: Why the hardest part of growth is transitioning from a "devoted advisor" to a "business owner" and director.The Riches are in the Niches: How Petra dominated the UK’s Hungarian-speaking market by solving cultural challen...

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How to Scale from Solo Adviser to a Team of 9 Mortgage Brokers | Petra Toth from Hitel Financial

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