How to Sell Short Cruise Getaways on the New Utopia of the Seas

Vicki Freed, senior vice president of sales, trade support and service for Royal Caribbean International, talks with Alan Fine of Insider Travel Report about Royal's newest ship, Utopia of the Seas, which offers shorter three- and four-day voyages. Freed reveals the strategy behind introducing a brand new ship for shorter cruises, and the difference between a vacation and a getaway. She also talks about a new social media tool developed by Royal Caribbean to assist travel advisors. For more information, visit www.LoyalToYouAlways.com and www.CruisingPower.com. If interested, the original video of this podcast can be found on the Insider Travel Report Youtube channel or by searching for the podcast's title on Youtube.