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EPISODE · Mar 1, 2024 · 55 MIN

How to sell to the banks with Ewan MacLeod

from Fintech Daydreaming · host Pål Krogdahl and Ville Sointu

Strap in, fintech enthusiasts! This episode of "Fintech Daydreaming" is tailored for every fintech startup wrestling with the age-old dilemma: How do we sell to banks? Whether it's peddling services, cutting-edge technology, or simply trying to get banks to sign you up as a customer, navigating the labyrinth to the decision-makers' hearts (and wallets) in banks is no small feat. Join your favorite fintech whisperers, Pål Krogdahl and Ville Sointu, as they tackle this behemoth of a question head-on. And who better to guide us through this maze than our good friend and Ville’s former colleague, Ewan MacLeod? Ewan brings to the table a treasure trove of insights, drawing from his rich experience on both sides of the fintech-banking divide. In this heart-to-heart, Ewan spills the beans on what really gets a bank's attention, the do's and don'ts of fintech pitches, and how to align your shiny fintech solution with the banks' often elusive needs. Expect stories from the trenches, laughter at the absurdities, and, most importantly, actionable wisdom that could very well be the Rosetta Stone for fintechs aiming to make their mark in the banking world. If you've ever found yourself puzzling over the secret handshake to win over banks, this episode is your not-so-secret map. Tune in, soak up the insights, and get ready to take notes - because "Banking on It" might just be the breakthrough moment your fintech has been waiting for. - Email us on [email protected] - Fintech Daydreaming home page - https://www.FintechDaydreaming.com - Fintech Daydreaming on Twitter - https://twitter.com/FintechDaydream - Fintech Daydreaming on LinkedIn - https://www.linkedin.com/company/fintech-daydreaming - Pål Krogdahl - https://www.linkedin.com/in/krogdahl/ - Ville Sointu - https://www.linkedin.com/in/ville-sointu-54682b/

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This episode was published on March 1, 2024.

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