EPISODE · May 17, 2026 · 21 MIN
How to Set Up Claude Cowork (99% Better Than Other Freelancers)
from Dishing Up Digital with Ellen Mackenzie · host Ellen Mackenzie
If you're using Claude like a search engine, you're using maybe 5% of what it can actually do. In this video, I'm showing you the exact way I set up Claude Cowork to run my multi-six-figure freelance business — and the three foundation steps that put you ahead of 99% of freelancers and solopreneurs still typing prompts into a chat box.This is Layer 1 of the AI operating system I use across every part of my business.By the end, you'll have:✨ A proper understanding of what Claude Cowork actually is (and why it's different to ChatGPT or browser-based Claude)✨ Cowork mode set up on your computer✨ The Global Instructions file that makes Claude sound like YOU✨ Projects + memory so Claude remembers your business, not a fresh start every time✨ Why folder structure is the deciding factor between five-star AI output and mediocre copy-paste loopsxxEllen_______________________________________________________________🎯 FREE BRAND VOICE INTERVIEWThe free tool to extract your voice with this detailed 30 minute interview and finally make Claude understand YOU:https://www.ellenmackenzie.com/pl/2148783700🔗 //LINKS (ad affiliates) //30% off the planning template I use with the code ELLENM30:https://productivitymethod.com/ELLENM30Camera:https://geni.us/iPjpAtLens:https://geni.us/kNkJOxFull list of tools & software I use:https://www.ellenmackenzie.com/tools🤯 //FREE TRAINING SERIES//0 to 7 figures: enter your social media manager era!https://www.ellenmackenzie.com/private-podcast💻 // WORK WITH ELLEN //Join the Dishing up Digital School:https://www.ellenmackenzie.com/Dishing-up-Digital-SchoolJoin the high level mastermind:https://www.ellenmackenzie.com/the-lfg-mastermindSMM template bundle:https://www.ellenmackenzie.com/offers/DwKaVUZdBuy Ellen's book:https://www.amazon.com.au/dp/0473664798📲 // SOCIAL MEDIA //Instagram:https://www.instagram.com/ellenmackenzieeTikTok:https://www.tiktok.com/@ellenmackenzieee🌐 Ellen's business:https://www.ellenmackenzie.com/📧 Sponsorship enquiries:[email protected]
What this episode covers
If you're using Claude like a search engine, you're using maybe 5% of what it can actually do. In this video, I'm showing you the exact way I set up Claude Cowork to run my multi-six-figure freelance business — and the three foundation steps that put you ahead of 99% of freelancers and solopreneurs still typing prompts into a chat box.This is Layer 1 of the AI operating system I use across every part of my business.By the end, you'll have:✨ A proper understanding of what Claude Cowork actually is (and why it's different to ChatGPT or browser-based Claude)✨ Cowork mode set up on your computer✨ The Global Instructions file that makes Claude sound like YOU✨ Projects + memory so Claude remembers your business, not a fresh start every time✨ Why folder structure is the deciding factor between five-star AI output and mediocre copy-paste loopsxxEllen_______________________________________________________________🎯 FREE BRAND VOICE INTERVIEWThe free tool to extract your voice with this detailed 30 minute interview and finally make Claude understand YOU:https://www.ellenmackenzie.com/pl/2148783700🔗 //LINKS (ad affiliates) //30% off the planning template I use with the code ELLENM30:https://productivitymethod.com/ELLENM30Camera:https://geni.us/iPjpAtLens:https://geni.us/kNkJOxFull list of tools & software I use:https://www.ellenmackenzie.com/tools🤯 //FREE TRAINING SERIES//0 to 7 figures: enter your social media manager era!https://www.ellenmackenzie.com/private-podcast💻 // WORK WITH ELLEN //Join the Dishing up Digital School:https://www.ellenmackenzie.com/Dishing-up-Digital-SchoolJoin the high level mastermind:https://www.ellenmackenzie.com/the-lfg-mastermindSMM template bundle:https://www.ellenmackenzie.com/offers/DwKaVUZdBuy Ellen's book:https://www.amazon.com.au/dp/0473664798📲 // SOCIAL MEDIA //Instagram:https://www.instagram.com/ellenmackenzieeTikTok:https://www.tiktok.com/@ellenmackenzieee🌐 Ellen's business:https://www.ellenmackenzie.com/📧 Sponsorship enquiries:[email protected]
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How to Set Up Claude Cowork (99% Better Than Other Freelancers)
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