EPISODE · Jun 29, 2026 · 52 MIN
How to Shape the Narrative with Autotrader’s Laura Harvey
from PR in the Real World
On the latest episode of PR in the Real World, Laura Harvey, Head of Communications and Public Affairs at Auto Trader, joins Tony Garner to discuss leading one of the UK's broadest in-house comms remits — spanning financial reporting, crisis comms, consumer PR, and government affairs. She reveals how Dieselgate sparked Auto Trader's public affairs strategy, the art of staying proactive in a reactive role, what skills every corporate comms leader needs, and how she built an entire function from scratch at a newly floated PLC. Hosted on Acast. See acast.com/privacy for more information.
What this episode covers
On the latest episode of PR in the Real World, Laura Harvey, Head of Communications and Public Affairs at Auto Trader, joins Tony Garner to discuss leading one of the UK's broadest in-house comms remits — spanning financial reporting, crisis comms, consumer PR, and government affairs. She reveals how Dieselgate sparked Auto Trader's public affairs strategy, the art of staying proactive in a reactive role, what skills every corporate comms leader needs, and how she built an entire function from scratch at a newly floated PLC. Hosted on Acast. See acast.com/privacy for more information.
NOW PLAYING
How to Shape the Narrative with Autotrader’s Laura Harvey
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Mar 19, 2026 ·34m
Feb 18, 2026 ·11m
Feb 11, 2026 ·45m