How to Sign and RESIGN Fitness Clients on Long Term Packages

Apply for The Personal Trainers Business Incubator: https://zakkcolburn.typeform.com/to/UDoxri Instagram: https://www.instagram.com/zakkcolburn/ YouTube: https://www.youtube.com/c/ZakkColburn/videos The Journey Podcast: https://open.spotify.com/show/6T4hYvQB8CAVzpXn6tLzVm My Book Cutting Strings on Amazon: https://www.amazon.com/gp/product/B0933MQRCZ?pf_rd_r=AKKS5XHRQV63Z1FVP9A7&pf_rd_p=5ae2c7f8-e0c6-4f35-9071-dc3240e894a8&pd_rd_r=972d9327-8a84-44ca-9bb1-a1fa78ec2cf2&pd_rd_w=oYdeY&pd_rd_wg=RZ2Xw&ref_=pd_gw_unk Today we are going to be talking about how to sign clients on long-term contracts and how to prevent turn-rate with client signups. When we get started with our coaches we recommend that the coaches start with three-month packages, this is because we want to get some really easy wins quickly. But this is not the end goal, the end goal is to get their clients signed on for six months to a year, PLUS! The two main questions I get from coaches are “How do we keep clients signing up?” and “How do we retain them long-term?” You need to paint a long-term vision from the very beginning. You need to understand your client's long-term goal/vision and then break it down into sections in which you are able to deliver the information in a relative time, spread out over the entire journey. A good example of this is one of our students in PTBI would deliver to her clients ALL of the information she had about nutrition and fitness on Day 1. Thus overloading her clients with so much information where 90% of it wasn’t retained. When your clients are first getting started don’t give them all of the information upfront, over time deliver it to them as it’s needed and plant the seeds of a long-term vision within your clients. This will help you effectively keep your clients signed onto your programs for longer periods of time and sign newer clients on with longer retainers.