How to Smash the Plateau in 7 Minutes – David Shriner-Cahn

Why business owners and experts hit plateaus (and how to smash through them) How to overcome emotional and tactical roadblocks that hinder a business to thrive Importance of talking to your clients and knowing their pain points.   Summary   David Shriner-Cahn is a true recognized authority on entrepreneurship and leadership development hat lead to organizational excellence. He helps empower organizations to become the recognized go-to resource in their niche. He is the President of TEND Strategic Partners and host of the business podcast, Smashing the Plateau. In this episode, David shares how a struggling business owner can smash their revenue plateau by taking advantage of existing resources from a team, building upon successes they have already achieved, integrating and managing structured changes, with built-in accountability, without adding excessive workload or unnecessary expenses. Check out these episode highlights: 00:33 - all about David Shriner-Cahn 01:28 - David defines what a plateau is and who his ideal clients are 02:10 - problems David solves for his solopreneur expert clients 03:19 - symptoms clients experience with their revenue plateau problem 04:42 - common mistakes small business owners make when they try their plateau 06:42 - David’s Valuable Free Action (VFA): Leverage on existing customer base 07:48 - David’s free Valuable Action Resource (VAR): www.smashingtheplateau.com 08:05 - David’s most Valuable Free Tip (VFT) Tweetable Takeaways from this Episode Your website might look pretty but if it is not designed to reach your target customers and reach more of them and close sales, you just wasted money. Be very clear on your target market. The narrower the niche the better. Ask your best customers, what their pain point is. Identify who they are. When you start delivering something systematically, even if it is simple to you and it is hard for them that is where the great profit is. Talk to people live. Resources/Links: Smashing the Plateau Podcast http://tendstrategicpartners.com/