How to Start a Brand

from The Avocado Social Club · host Natalia Albin and Fraser Bell

Starting a brand or a business seems to be a trend amongst our generation, but how do you actually go about it? We have a chat about our challenges and what we've learned from creating and starting our own brand. From the technical and admin side of it to the creative and mission-building.  WHAT WE'VE BEEN ENJOYING:  Articles and Books How to Own the Room by Viv Groskop (Podcast) EMOTIONAL BAGGAGE By Zoe Schiffer https://www.theverge.com/2019/12/5/20995453/away-luggage-ceo-steph-korey-toxic-work-environment-travel-inclusion Are All These Female-Founder Takedowns Fair? By Leah Chernikoff - https://www.thehelm.co/female-founder-takedowns-outdoor-voices-away-the-wing/ The Dutch House by Ann Patchett (Book) Working out Loud by John Stepper (Book) Film & TV Eurovision Song Contest: The Story of Fire Saga (Netflix) Hamilton (Disney +) I May Destroy You (BBC iPlayer and HBO) Music Haim - Women in Music Pt. III (album)  The Forever - Home (single)

What this episode covers

Starting a brand or a business seems to be a trend amongst our generation, but how do you actually go about it? We have a chat about our challenges and what we've learned from creating and starting our own brand. From the technical and admin side of it to the creative and mission-building. WHAT WE'VE BEEN ENJOYING: Articles and Books How to Own the Room by Viv Groskop (Podcast) EMOTIONAL BAGGAGE By Zoe Schiffer https://www.theverge.com/2019/12/5/20995453/away-luggage-ceo-steph-korey-toxic-work-environment-travel-inclusion Are All These Female-Founder Takedowns Fair? By Leah Chernikoff - https://www.thehelm.co/female-founder-takedowns-outdoor-voices-away-the-wing/ The Dutch House by Ann Patchett (Book) Working out Loud by John Stepper (Book) Film & TV Eurovision Song Contest: The Story of Fire Saga (Netflix) Hamilton (Disney +) I May Destroy You (BBC iPlayer and HBO) Music Haim - Women in Music Pt. III (album) The Forever - Home (single)

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This episode was published on July 17, 2020.

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