How to Start and Grow a Law Firm (Without Going Broke)

In this episode of The Managing Partners Podcast, Kevin Daisey interviews Jane Muir, founder of J. Muir & Associates in Miami, Florida, about her journey from being laid off during the 2009 financial crisis to building a seven-figure business law firm. Jane shares what it was really like starting with just $350 in revenue, facing payroll with only $17 in the bank, and realizing that being a great lawyer is not the same as being a great business owner. She explains how a simple SWOT analysis helped her pivot into business law, why tracking KPIs changed everything, and how thinking like a managing partner transformed her firm. In this episode, you’ll learn: How to use SWOT analysis to choose the right practice area Why law firm owners must track KPIs and financial data The mindset shift from attorney to CEO How leadership and community involvement drive growth Today's episode is sponsored by The Managing Partners Mastermind. Click here to schedule an interview to see if we’re a fit. If you're focused on law firm management, profitability, and long-term growth, this episode is packed with practical insight. Chapters (00:00:00) - Management Partners Podcast(00:01:55) - Start a Law Firm: Jane Rosenthal(00:09:32) - The Secret to Becoming a Better Lawyer(00:12:29) - How to Get Out of the Personal Injury Trap(00:17:37) - Should You Focus Your Law Firm?(00:24:43) - Bootstrapping: The Next Level(00:28:21) - How to Win a Win(00:28:32) - 10 Steps to Becoming a Million-Dollar Winner(00:31:52) - How to really listen to this podcast