How To Stop Good Companies From Going Bad

The concept of "enshittification" has helped illuminate why companies and their products so often get worse over time, but the causes of this process are complex and multifaceted. In his new book Incorruptible, author Eric Ries presents a related but contrasting take on how good companies go bad, and how to build companies that resist the process. This week, Eric joins the podcast to talk all about the book and what we might be able to do to solve this problem. Get the book: https://www.incorruptible.co/