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Episode Brief Description

As a business owner, it's a constant struggle to keep the customers that we worked so hard to get. In today's episode, we're talking about how to reduce your churn rate & retain those precious clients

Key Insights & Timestamps

• [00:11] – Welcome
• [02:44] – How are you serving your current customers?
• [05:15] – Onboarding – or the steps people make to become customers
• [06:35] – Avoiding buyers remorse 
  • Gift after purchase
  • Personal email
  • Phone call
  • Thank you card
  • Anything that will support and delight your customer
• [08:44] – Offer your customers a walk through of their purchase 
• [11:55] – Rewards
• [13:09] – Using automation 
• [14:25] – Be sure you can actually deliver what you've promised. You'd be surprised how often this step is missed
• [19:15] – Creating fans and lifetime customers 
• [24:23] – Go and talk with your customers. Even consider reaching out to those who may have left you
• [27:04] – Action Items 
• [28:40] – Tom's Bookshelf

Your Homework

Tom's Bookshelf

Never Lose A Cusotmer Again

Resources Mentioned

• Show 53 – Your Customer Journey
• Show 109 – Automate Before You Delegate
• Plan With Purpose: The Ultimate Guide to Creating Your Ideal Lifestyle
• Lifestyle Builders Mentorship