How to Strategically Scale Your E-commerce Business | Garrett Peters

This is the first episode of Season 2. Episodes in season 2 will be released weekly and will be 30 minutes long. In this episode, Garrett Peters, CEO and co-founder of Duncan and Stone Paper Company, shares insights into his daily responsibilities, the challenges of running an e-commerce business, and the lessons learned from failures. He discusses the importance of breaking down new tasks into manageable steps, the significance of building a strong team, and the strategies for future growth, including influencer marketing and optimizing Amazon sales.Want help hitting your 2026 goals by increasing revenue per visitor? Checkout Mobile1st.com. Takeaways The role of a CEO involves wearing many hats and handling various tasks. Finding joy in unexpected aspects of the job can lead to personal growth. Breaking down new challenges into smaller steps is crucial for success. Learning from failures is an essential part of the entrepreneurial journey. E-commerce requires more time and energy than initially anticipated. Building a team that works on their passions can enhance productivity. Outsourcing tasks can free up time for more critical responsibilities. I Influencer marketing is becoming increasingly important for brand growth. Intentionality in marketing strategies can lead to better results. - Understanding the business's financial health is vital for future planning. Chapters (00:00:00) - Ecommerce Growth Podcast(00:00:47) - How to Be a CEO of a Startup e-Commerce Company(00:01:53) - Is there any part of your job you feel like you maybe would(00:03:17) - President and CEO: Newness(00:03:37) - How To Start a New Business?(00:07:28) - Duncan and Stone: Becoming an Amazon Company(00:08:33) - How To Start a Business in E-Commerce(00:10:45) - Sen. Rand Paul on Momentum(00:11:44) - Duncan & Stone: On Paid Media, SEO & Influencer(00:14:58) - The Importance of Controlling the Business(00:18:48) - A Few Thoughts On Starting a Business(00:22:44) - TikTok, Amazon: Where Are You Going?(00:23:52) - Marketing Executive on Facebook Paid Media(00:24:56) - TikTok Shop: Best Influencer Marketing Strategy(00:27:35) - How to Manage a Small Business