How to Successfully Market Your Practice and Dominate the Market in a Small Town with Parker Layrisson

Nothing says credibility more than your own book. Parker Layrisson’s rise to success proves that to be true. Through his book, Accident Handbook: The Practical Guide to Louisiana Personal Injury Law for Car Wreck Victims, Parker was able to build a big personal injury practice in a small space, receiving a steady stream of quality clients on top of his referral relationships. In this episode, Larry Weinstein, CPA invites him over to talk about how he turned his legal knowledge into a saleable product. Parker shares the story behind his book and offers some great insights into why it is helpful to your practice. He takes us into how he used it for marketing and referrals and helping the community, and then shares some of the lessons he learned across his journey. Get inside this great conversation to know how you can utilize writing a book for your business. After all, author is the first six letters in the word ‘authority’. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Successful Lawyers Podcast Community today: thecpaforlawyers.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.