EPISODE · Feb 21, 2024 · 11 MIN
How to take your emails omnichannel | Takeaways from Love and Links
from Email Swipes | Email marketing teardowns for SaaS brands · host Nikki Elbaz | Email marketing strategist for SaaS brands
Check out Churn Flags – my new retention podcast – if you’re in SaaS: Apple • Spotify • YouTube • Other platformsAbout this episodeTakeaways(1:37) Takeaway #1: Take stock of your customer lifecycle after big changes.(3:47) Takeaway #2: Don’t be scared to sell. The products you’re pitching provide value, as long as you’re not being too pushy.(4:46) Takeaway #3: Stop evaluating emails by length. Instead, focus on the outcome of the length.(6:16) Takeaway #4: Borrow from other media(8:06) Takeaway #5: Think outside the inbox, especially if you’ve got a team to help amplify(9:24) Takeaway #6: Try a sentiment rating systemLinks from this episode:Take another look at the email we featured in Episode 3Grow your business when you join the Creative CEO Academy (I'll earn a commission.)Get Nikki's email musings at nikkielbaz.com/subscribe Free consult when you sign up to Kit (formerly ConvertKit) using this affiliate link. Terms and conditions here.
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How to take your emails omnichannel | Takeaways from Love and Links
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