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How to think about timing in PR

Episode 20 of the The Public Relations Podcast podcast, hosted by ThePublicRelationsPodcast, titled "How to think about timing in PR" was published on July 12, 2022 and runs 3 minutes.

July 12, 2022 ·3m · The Public Relations Podcast

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Why does timing matter? It sounds so obvious doesn't it? But, once again, it's one of those things that often isn't considered enough. In major companies, there are banks of screens monitoring the public's real-time feelings about a brand in the marketing and PR department. It allows them to monitor what people are thinking and then react to it.  The importance of timing can be seen in a book written in the 1960's too.  I went to a play last night in London (UK). It was Aaron Sorkin's adaptation of To Kill a Mockingbird and that is a book that demonstrates the principles of timing perfectly. 

Why does timing matter? It sounds so obvious doesn't it? But, once again, it's one of those things that often isn't considered enough.


In major companies, there are banks of screens monitoring the public's real-time feelings about a brand in the marketing and PR department. It allows them to monitor what people are thinking and then react to it. 


The importance of timing can be seen in a book written in the 1960's too. 

I went to a play last night in London (UK). It was Aaron Sorkin's adaptation of To Kill a Mockingbird and that is a book that demonstrates the principles of timing perfectly. 

PR Matters - The Public Relations Podcast Beverley Walkden Welcome to PR Matters, the ultimate podcast for PR professionals and anyone seeking to master the world of public relations and marketing. Presented by Steele Public Relations and hosted by the experienced former journalist, Beverley Walkden, this show is your essential guide to understanding the PR industry.In Series 1, we embark on a journey to the core of PR by asking the fundamental question, 'What is PR?' Our mission is to demystify this complex field and present it in a straightforward and approachable way. Join us for insightful discussions with distinguished guests who bring gravitas. PRSA APR Podcast - Pikes Peak PRSA Colorado Springs | Accreditation in Public Relations | JP Arnold APR Podcast Pikes Peak PRSA Chapter in Colorado Springs - Public Relations Learn how to achieve The Accreditation in Public Relations (APR) by the Public Relations Society of America (PRSA), Pikes Peak Chapter in Colorado Springs. Host: APR Chair JP Arnold, APR The About Perception Podcast Tom Garrity The Garrity Group Public Relations in Albuquerque, New Mexico presents insights about perceptions and insights of the public relations industry as well as information about what makes New Mexico tick. Everyday Medicine for Physicians Emergency Medicine News Ryan Stanton, MD, the creator of Everyday Medicine for Physicians, reviews the emergency medicine literature to report findings to make your practice easier. Each short podcast highlights the essentials you need to know. Dr. Stanton is the medical director of emergency medicine at UK Good Samaritan Hospital, an EP at UK Chandler Medical Center, and an assistant professor of emergency medicine at the University of Kentucky in Lexington. He is also the “Doc On-Call” for WTVQ TV, the president-elect of Kentucky ACEP, and a member of the Public-Media Relations Committee for national ACEP. His podcasts on Everyday Medicine for Physicians focus on health topics for patients.
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