How to Throw the Perfect Film Screening Event with Carla Santiago (Stori Digital)

Carla Santiago is the founder of Stori Digital, a point of connection agency that specializes in creating transformative partnerships between talent and brands. And whoa we learned a lot about what makes an incredible screening event! In this episode, we dive deep into the world of strategic partnerships, intentional networking, and community engagement, drawing from Carla's extensive experience at Netflix and her current work at Stori Digital. Carla shares her unique perspective on what makes a successful partnership, the importance of understanding your target audience, and how to create memorable events that foster genuine connections. We discuss the art of curating the right audience for film screenings, the significance of local influencers, and practical tips for independent filmmakers looking to build community around their projects.Whether you're a filmmaker, marketer, or simply interested in the dynamics of community building, this episode is packed with valuable insights and actionable advice. Topics Covered:🎬 Defining partnerships and points of connection🎬 The role of local influencers in community engagement🎬 Tips for successful film screenings and events🎬 The psychology behind audience connections🎬 How to effectively follow up and encourage sharingConnect with Carla:LinkedIn:   / carlavionette  Website: https://www.stori.digital/ More on Kinema for Filmmakers here: https://bit.ly/kinemayoutube🎙️ Hosted and co-produced by Christie Marchese🎬 Produced and edited by Ron Passaro 💻 https://kinema.com/