EPISODE · Nov 9, 2023 · 46 MIN
How to Transform a 100 Year Old University into a Boutique Graduate School
from Higher Ed Pulse · host Enrollify
In this episode of The Enrollify Podcast, you’ll meet Kurt Allen, Vice President for Marketing and Communications at Notre Dame de Namur in Belmont, California — an institution founded in 1851 that became the first college for women in California and the first Catholic University to offer women a chance to earn a bachelor’s degree.In 2021 Notre Dame de Namur University closed its undergraduate programs, but many mistakenly thought this meant that this institution, a pillar of the community founded by the Sisters of Notre Dame de Namur, had closed its doors completely.However, Notre Dame de Namur University wants Belmont and the surrounding regions to know that it is here to stay. In this episode, Kurt shares how he and the leadership at NDNU navigated through this trying transition, how they’ve shifted their branding, marketing, and recruitment efforts to focus solely on graduate education, and how they’ve grown enrollment just two years after making such a pivotal decision. Coming to AMA in Chicago next week? We're hosting a happy hour and would love to see you there! About the Enrollify Podcast Network The Enrollify Podcast is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too! Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam-packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry’s best as your hosts. Learn from Jaime Hunt, Allison Turcio, Corynn Myers, Dustin Ramsdell, Terry Flannery, Jaime Gleason and many more. Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours! - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
What this episode covers
In this episode, Kurt shares how he and the leadership at NDNU navigated through this trying transition, how they’ve shifted their branding, marketing, and recruitment efforts to focus solely on graduate education, and how they’ve grown enrollment just two years after making such a pivotal decision.
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How to Transform a 100 Year Old University into a Boutique Graduate School
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