How To Turn Your $28 Book Into A $3,900 Information Product Part One episode artwork

EPISODE · Sep 7, 2012 · 59 MIN

How To Turn Your $28 Book Into A $3,900 Information Product Part One

from Michael Senoff's Talk Yourself Rich Audio Marketing Secrets Podcast · host Michael Senoff at www.hardtofindseminars.com

When it comes to doing audio interviews, I’m an expert. I don’t claim to be an authority on any other subject but that one. And with more than one hundred hours of audio on my site, you can probably tell I’ve been doing it for a while and that I enjoy it. But you might not know how I make money off my audio interviews or how easy they are to create. So in this interview, you’ll hear how I do it. You’ll hear about my products and how I took a dying $10 book on Amazon, negotiated an Joint Venture deal with its author, enhanced the product with audio interviews so it could sell as a “system,” and now sell it for thousands of dollars on my site. And all I did was take someone else’s expertise and run with it. It was unbelievably easy. And there are plenty of experts like that one out there – with books they’re not exactly sure what to do with. Believe me, they’d jump at the chance to have someone add life to their products. But creating these kinds of high-end products isn’t the only thing I share in this tell all interview. In Part One, you’ll hear all about how I create compelling audios interviews. You’ll hear how I find experts to interview and how I negotiate for the exclusive rights to those interviews – without ever asking anyone to sign a deal-killing contract. This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.

When it comes to doing audio interviews, I’m an expert. I don’t claim to be an authority on any other subject but that one. And with more than one hundred hours of audio on my site, you can probably tell I’ve been doing it for a while and that I enjoy it. But you might not know how I make money off my audio interviews or how easy they are to create. So in this interview, you’ll hear how I do it. You’ll hear about my products and how I took a dying $10 book on Amazon, negotiated an Joint Venture deal with its author, enhanced the product with audio interviews so it could sell as a “system,” and now sell it for thousands of dollars on my site. And all I did was take someone else’s expertise and run with it. It was unbelievably easy. And there are plenty of experts like that one out there – with books they’re not exactly sure what to do with. Believe me, they’d jump at the chance to have someone add life to their products. But creating these kinds of high-end products isn’t the only thing I share in this tell all interview. In Part One, you’ll hear all about how I create compelling audios interviews. You’ll hear how I find experts to interview and how I negotiate for the exclusive rights to those interviews – without ever asking anyone to sign a deal-killing contract. This is an exclusive interview from Michael Senoff at www.hardtofindseminars.com.

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How To Turn Your $28 Book Into A $3,900 Information Product Part One

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This episode is 59 minutes long.

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This episode was published on September 7, 2012.

What is this episode about?

When it comes to doing audio interviews, I’m an expert. I don’t claim to be an authority on any other subject but that one. And with more than one hundred hours of audio on my site, you can probably tell I’ve been doing it for a while and that I...

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