How To Turn Your Biggest Insecurity Into a Million-Dollar Business (Even Without Industry Experience)

Michelle Shemilt developed Numi undershirts after realizing women lacked sweat-proof undergarments. Learn how to scale a million-dollar fashion brand with no previous experience.For more on Numi and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Episode metadata supplied by the publisher feed · Published Sep 23, 2025

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Michelle Shemilt developed Numi undershirts after realizing women lacked sweat-proof undergarments. Learn how to scale a million-dollar fashion brand with no previous experience.

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How To Turn Your Biggest Insecurity Into a Million-Dollar Business (Even Without Industry Experience)

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