How to Turn Your Privacy Policy Into a Trust Builder #564 episode artwork

EPISODE · Oct 16, 2025 · 13 MIN

How to Turn Your Privacy Policy Into a Trust Builder #564

from Add To Cart: Australia’s eCommerce Show · host Nathan Bush

Privacy policies might be the most ignored part of an ecommerce site, but they’re also one of the most important. In today's playbook, Marianne Marchesi, founder of Legalite, is turning the traditional approach on its head: “Don’t even bother with T&Cs and privacy policies if you’re not going to do the work in the background to make sure that you’re actually practicing what you preach.”In today’s PlaybookHow to write a privacy policy that reflects your real data practicesThe simple audit every ecommerce brand should run before updating policiesWhy “cleaning out your data” could save your businessHow to get clear, explicit consent from customers before privacy laws changeWhat Legalite, Civic Data and IAB Australia all agree builds true trustConnect with MarianneExplore LegaliteEpisode #119 with Civic DataEpisode #444 with IAB AustraliaSubscribe to the Add To Cart newsletter  SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community 

Episode metadata supplied by the publisher feed · Published Oct 16, 2025

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Privacy policies might be the most ignored part of an ecommerce site, but they’re also one of the most important. In today's playbook, Marianne Marchesi, founder of Legalite, is turning the traditional approach on its head: “Don’t even bother with T&Cs and privacy policies if you’re not going to do the work in the background to make sure that you’re actually practicing what you preach.” In today’s Playbook How to write a privacy policy that reflects your real data practicesThe simple audi...

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How to Turn Your Privacy Policy Into a Trust Builder #564

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