EPISODE · Oct 3, 2023 · 48 MIN
How to use AI in your business to grow customers and scale up
from The Elite Business Podcast · host elitebusiness
Will AI revolutionise businesses, or make jobs obsolete? Our panel weigh in on the pros and cons of emerging MarTech – and how to use it to your advantage. Elite Business Live has gone on tour to some of the best events and expos across the country, with our last and final stop at the Technology For Marketing expo at London Excel. Host Oli Barett MBE welcomed an exciting panel including Jake Mason, Chief Marketing Officer and Co-Founder of Scoreapp, Nick Dormon, Managing Director and Founder of Echo, Michelle Hastings, Head of Digital, Vodafone Business, Flavilla Fongang, Brand Advisor, BBC and Founder of Global Tech Advocates and Flavia Colombo, EMEA North Leader, HubSpot, who took centre stage to speak about new emerging technology – and how entrepreneurs can use these tools to scale their MarTech. As technology continues to improve and cross barriers, Oli quizzed the panel on what they think is changing the most with their customers interacting within the tech space.
What this episode covers
Will AI revolutionise businesses, or make jobs obsolete? Our panel weigh in on the pros and cons of emerging MarTech – and how to use it to your advantage. Elite Business Live has gone on tour to some of the best events and expos across the country, with our last and final stop at the Technology For Marketing expo at London Excel. Host Oli Barett MBE welcomed an exciting panel including Jake Mason, Chief Marketing Officer and Co-Founder of Scoreapp, Nick Dormon, Managing Director and Founder of Echo, Michelle Hastings, Head of Digital, Vodafone Business, Flavilla Fongang, Brand Advisor, BBC and Founder of Global Tech Advocates and Flavia Colombo, EMEA North Leader, HubSpot, who took centre stage to speak about new emerging technology – and how entrepreneurs can use these tools to scale their MarTech. As technology continues to improve and cross barriers, Oli quizzed the panel on what they think is changing the most with their customers interacting within the tech space.
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How to use AI in your business to grow customers and scale up
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