How to Use Trends Without Looking Like Every Other Agent on Instagram

Trends aren’t just for teenagers and TikTok dances, and when used right, they can supercharge your visibility and authority as a real estate agent.But let’s be honest: most agents are either doing them wrong, using them to impress other agents (not actual clients), or skipping them altogether out of fear of looking fluffy or off-brand.In this episode, I’m breaking down:How to spot the right trends before they hit InstagramThe 3-part framework I use to twist a trend into something that actually speaks to your nicheWhy going “viral” isn’t the goal—and what to do insteadThe #1 mistake agents make when using trends (and how to avoid it)Real examples of trends you can try today (with angles for upsizers, downsizers, and more)Plus: a sneak peek at EchoMe, the new tool I’m building to help you ride trends early, ethically, and effortlessly without ever feeling like a copycat.Click here to join the waitlist!⁠https://tryechome.com/⁠If you’re tired of cranking out content that doesn’t convert, this episode will show you how to leverage trends the smart way.🎧 Hit play and let’s make content creation easier, more effective, and way more fun.📩 Have a Question? Email ⁠⁠[email protected]⁠Do you have questions about The Listings Lab and our programs and want to see if we'd be a good fit? Click the link below to book a FREE 15-minute discovery call to chat about your business and how we can help. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thelistingslab.com/apply/