How to Use Your Failure Story to Attract Clients | Storytelling Strategy

How to Use Your Failure Story to Attract Clients | Storytelling StrategyThe Story That Built My Business Wasn't the One I Was TellingThe story you've been hiding? That's the one that's going to build your business.For years I told the polished version. The growth, the wins, the "look how far I've come." And nobody cared. The moment I shared the embarrassing part, the thing I was actively trying to hide, everything shifted. In this episode, I'm showing you exactly how to find your version of that story.This is Episode 12of The Bingeable Brand Series: the 6-part framework I wish I had before I recorded episode one, and the one I'm rebuilding everything around now.Why your success story is actually repelling your ideal client (and what to share instead)The moment on a mastermind call that changed how I think about storytelling foreverWhy failure stories convert when highlight reels don'tHow to find the story you're most embarrassed about, and why that's exactly the one to tellYour homework: three questions to find your most valuable story this weekYour action for this week: Write down three stories you're embarrassed about. Pick the one that makes you most uncomfortable. That's your starting point.Free Download → The Storytelling WorksheetThe framework behind every episode in this series⁠isabellestartsomewhere.kit.com/storytellingworksheet⁠Subscribe for Episode 2 next Monday:⁠Spotify⁠ · ⁠Apple Podcasts⁠Follow along on Instagram:⁠instagram.com/isabelleprestia⁠