How to Work with an Agency Without Getting Burned

Finding a great Agency to work with is hard You can lose a ton of money if you don't do your research first These are the 7 questions to ask before you sign the deal👇🏻 1. Ask for references. Ideally you can self-pick from any brand they advertise as their client on their website. Self-picked references are much better" 2. Ask what an ideal customer is like for them. Ask why this type is ideal 3. Ask them about a bad client relationship and why it went off track? follow up with what they did to resolve the issues 4. Ask them what communication will be like once we start Bad relationships often sprouts from misallignment on communication 5. Ask who will be working on your account and if you can talk to them first You will want to know you like the people you will work with on the daily 6. Ask them what goals they have for your account every quarter of the first year. it is ok if they cant get too specific at first, but they will be able to show the processs of defining them 7. ask for a guarantee of a specific result with either a refund or a no termination period if not achieved. This is something we do for all our clients and most agencies don't want to have any skin in the game but this is really important because only a top quality agency will be able to guarantee results based on data from previous customers