How to Write Persuasive B2B Letters That Command Anyone's Attention (Including CEOs)

from Persuasion by the Pint · host Jonathan Taylor & Sean McCool

Direct mail IS NOT DEAD. On this episode, we welcome guest Public Relations Consultant Joanna M Broussard to discuss how she got 17 out of 18 CEOs to say "yes" to a meeting with a simple but targeted FedEx letter.

Episode metadata supplied by the publisher feed · Published Jul 15, 2023

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How to Write Persuasive B2B Letters That Command Anyone's Attention (Including CEOs)

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