EPISODE · Feb 24, 2026 · 47 MIN
How Tom Kiddy Uses Social Media to Win in Southwest Florida Real Estate
from South Florida Mortgage Report · host Craig Garcia and Bill Mei
In this episode, we sit down with Southwest Florida real estate expert Tom Kiddy to break down what’s really happening in the Fort Myers Beach market — from post-Hurricane Ian rebuilding and absorption rates to luxury development and shifting buyer demographics.With over a decade in the business, Tom shares practical insights on:• Current Southwest Florida market trends• Buyer movement from the Midwest and East Coast• Entry-level pricing and new construction opportunities• Luxury growth in Naples and surrounding coastal markets• Market depreciation, rebuilding, and future developmentBeyond market updates, we dive into Tom’s highly polished and intentional social media strategy — and how authentic branding has helped him build trust, grow his business, and better serve clients in a competitive environment.Tom explains why:👉 “Don’t buy fake followers or engagement.”👉 “Focus on the right people, not just views.”👉 “Engage with stories daily for better reach.”Whether you’re a realtor looking to level up your brand, a buyer watching the Southwest Florida market, or an agent curious how content can directly impact transactions, this episode is packed with actionable takeaways.Tom Kiddy can be reached at:[email protected]://www.instagram.com/tom_kiddy_swfl_realtor/**Subscribe for weekly market updates** on rates, inflation, jobs reports, and what actually moves mortgage pricing. 📍South Florida focus — national relevance. #MortgageRates #HousingMarket #RealEstate #Fed #FannieMae #FreddieMac #MBS #Refinance #HomeBuying #SouthFloridaRealEstate 🎧 LISTEN & SUBSCRIBE TO THE SOUTH FLORIDA MORTGAGE REPORT 🔁 YouTube playlist (all episodes): https://www.youtube.com/playlist?list=PLCOa_zSrotiecbiomGKhTzASCBToYQUea 📱 Subscribe & follow on your favorite platform: • Apple Podcasts: https://podcasts.apple.com/us/podcast/south-florida-mortgage-report/id1834181574 • Spotify: https://open.spotify.com/show/5QxG2PzPd3W9pJFqQnLAPS?si=5a667fbd60a44ce9 📌 HELPFUL LINKS 📩 Housing Newsletter: Stay informed with curated mortgage and housing insights delivered straight to your inbox: https://housingnewsletters.com/craiggarcia ✅ Pre-Approvals 24/7: Get started anytime: Option 1 https://loancenter.cp-mtg.com/dr/c/rhx8h Option 2 https://loancenter.cp-mtg.com/dr/c/w2o7v
What this episode covers
In this episode, we sit down with Southwest Florida real estate expert Tom Kiddy to break down what’s really happening in the Fort Myers Beach market — from post-Hurricane Ian rebuilding and absorption rates to luxury development and shifting buyer demographics.With over a decade in the business, Tom shares practical insights on:• Current Southwest Florida market trends• Buyer movement from the Midwest and East Coast• Entry-level pricing and new construction opportunities• Luxury growth in Naples and surrounding coastal markets• Market depreciation, rebuilding, and future developmentBeyond market updates, we dive into Tom’s highly polished and intentional social media strategy — and how authentic branding has helped him build trust, grow his business, and better serve clients in a competitive environment.Tom explains why:👉 “Don’t buy fake followers or engagement.”👉 “Focus on the right people, not just views.”👉 “Engage with stories daily for better reach.”Whether you’re a realtor looking to level up your brand, a buyer watching the Southwest Florida market, or an agent curious how content can directly impact transactions, this episode is packed with actionable takeaways.Tom Kiddy can be reached at:[email protected]://www.instagram.com/tom_kiddy_swfl_realtor/**Subscribe for weekly market updates** on rates, inflation, jobs reports, and what actually moves mortgage pricing. 📍South Florida focus — national relevance. #MortgageRates #HousingMarket #RealEstate #Fed #FannieMae #FreddieMac #MBS #Refinance #HomeBuying #SouthFloridaRealEstate 🎧 LISTEN & SUBSCRIBE TO THE SOUTH FLORIDA MORTGAGE REPORT 🔁 YouTube playlist (all episodes): https://www.youtube.com/playlist?list=PLCOa_zSrotiecbiomGKhTzASCBToYQUea 📱 Subscribe & follow on your favorite platform: • Apple Podcasts: https://podcasts.apple.com/us/podcast/south-florida-mortgage-report/id1834181574 • Spotify: https://open.spotify.com/show/5QxG2PzPd3W9pJFqQnLAPS?si=5a667fbd60a44ce9 📌 HELPFUL LINKS 📩 Housing Newsletter: Stay informed with curated mortgage and housing insights delivered straight to your inbox: https://housingnewsletters.com/craiggarcia ✅ Pre-Approvals 24/7: Get started anytime: Option 1 https://loancenter.cp-mtg.com/dr/c/rhx8h Option 2 https://loancenter.cp-mtg.com/dr/c/w2o7v
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How Tom Kiddy Uses Social Media to Win in Southwest Florida Real Estate
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