How TOMS Found Outrageous Business Success by Giving Back | Blake Mycoskie | Podcast series / Marketing

Blake Mycoskie is the Founder and Chief Shoe Giver of TOMS, and the person behind the idea of One for One®, a business model that helps a person in need with every product purchased.A simple idea has grown into a global movement: TOMS Shoes has provided over 86 million pairs of shoes to children since 2006, TOMS Eyewear has restored sight to over 600,000 people since 2011 and TOMS Roasting Company has helped provide over 600,000 weeks of safe water since launching in 2014. In 2015, TOMS Bag Collection was founded with the mission to help provide training for skilled birth attendants and distribute birth kits containing items that help a woman safely deliver her baby. As of 2016, TOMS has supported safe birth services for over 25,000 mothers.TOMS humble beginnings happened unintentionally. While traveling in Argentina in 2006, Blake witnessed the hardships faced by children growing up without shoes. His solution to the problem was simple, yet revolutionary: to create a for-profit business that was sustainable and not reliant on donations. Blake's vision soon turned into the simple business idea that provided the powerful foundation for TOMS.Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vipWant to watch the video version of Behind the Brand? http://bit.ly/GetBehindtheBrandWant to read the feature articles I write for my Inc. Magazine byline?https://www.inc.com/author/bryan-elliottConnect with me personally on social media:Instagram: http://instagram.com/1goodbrainTwitter: https://twitter.com/BryanElliottSee my film and commercial production work here:http://bit.ly/thegoodbrainworkFor business inquiries: [email protected] the show