How Top Dealerships Protect Margin Through Better Parts Pricing - Live Webinar Series Replay episode artwork

EPISODE · May 29, 2026 · 47 MIN

How Top Dealerships Protect Margin Through Better Parts Pricing - Live Webinar Series Replay

from The PartsEdge Podcast · host PartsEdge

Chuck Hartle, parts expert and founder of PartsEdge is back with a special episode: a replay of the hugely popular webinar covering parts pricing strategies—all about how your dealership’s matrix and source structure within the DMS directly affect your margins and control. Chuck breaks down the steps to truly review your pricing foundation, shares real examples from over 300 dealerships, and exposes common pitfalls that are quietly shrinking your profits.From reviewing your price matrix and recognizing when manufacturers “matrix you” to updating overlooked menu-priced items, this episode is packed with real-world insights that parts managers can take action on today. The conversation covers reporting musts, what to tweak and how, debunks pricing myths, and delivers gritty, optimistic advice for running a lean, high-performance parts department.If you’re a fixed ops leader or dealership manager looking to turn inventory faster, reduce obsolescence, and stop guessing when it comes to pricing, this replay is your co-pilot.--------------------------------------------This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Our strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com--------------------------------------------TakeawaysTweak and review your pricing matrix and menu-priced items regularly: Don’t let outdated menu prices or unchecked DMS categories quietly drain your margins.Analyze gross profit by report, not by guesswork: Running detailed reports to identify low-margin items is the foundation for smarter stocking and stronger profit lines.Small adjustments make a big impact: Incremental price increases on high-volume, low-margin parts (like filters) can push your gross profit margin closer to the magic 40%—without scaring off customers.Chapters00:00 Building an effective pricing strategy03:18 Evaluating customer pay gross margins08:44 Evaluating profit margins in sales11:02 Analyzing profit margins in spreadsheets16:57 Adjusting profit margins and pricing strategy20:15 Finding market threshold and pricing strategy22:59 Analyzing low gross profit parts27:56 Understanding gross profit strategies29:07 Adjusting pricing strategies33:20 Reviewing and fixing accounting issues38:48 Pricing strategies for auto parts40:08 Discussing profit margins and pricing strategies44:38 Discussing OEM online pricing46:40 Discussing retail pricing strategiesWebsite: https://www.partsedge.com/profilequizKaylee FelioLinkedIn: https://www.linkedin.com/in/kayleefelioWebsite: https://www.partsedge.com

Chuck Hartle, parts expert and founder of PartsEdge is back with a special episode: a replay of the hugely popular webinar covering parts pricing strategies—all about how your dealership’s matrix and source structure within the DMS directly affect your margins and control. Chuck breaks down the steps to truly review your pricing foundation, shares real examples from over 300 dealerships, and exposes common pitfalls that are quietly shrinking your profits.From reviewing your price matrix and recognizing when manufacturers “matrix you” to updating overlooked menu-priced items, this episode is packed with real-world insights that parts managers can take action on today. The conversation covers reporting musts, what to tweak and how, debunks pricing myths, and delivers gritty, optimistic advice for running a lean, high-performance parts department.If you’re a fixed ops leader or dealership manager looking to turn inventory faster, reduce obsolescence, and stop guessing when it comes to pricing, this replay is your co-pilot.--------------------------------------------This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Our strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit 🔗 www.partsedge.com--------------------------------------------TakeawaysTweak and review your pricing matrix and menu-priced items regularly: Don’t let outdated menu prices or unchecked DMS categories quietly drain your margins.Analyze gross profit by report, not by guesswork: Running detailed reports to identify low-margin items is the foundation for smarter stocking and stronger profit lines.Small adjustments make a big impact: Incremental price increases on high-volume, low-margin parts (like filters) can push your gross profit margin closer to the magic 40%—without scaring off customers.Chapters00:00 Building an effective pricing strategy03:18 Evaluating customer pay gross margins08:44 Evaluating profit margins in sales11:02 Analyzing profit margins in spreadsheets16:57 Adjusting profit margins and pricing strategy20:15 Finding market threshold and pricing strategy22:59 Analyzing low gross profit parts27:56 Understanding gross profit strategies29:07 Adjusting pricing strategies33:20 Reviewing and fixing accounting issues38:48 Pricing strategies for auto parts40:08 Discussing profit margins and pricing strategies44:38 Discussing OEM online pricing46:40 Discussing retail pricing strategiesWebsite: https://www.partsedge.com/profilequizKaylee FelioLinkedIn: https://www.linkedin.com/in/kayleefelioWebsite: https://www.partsedge.com

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How Top Dealerships Protect Margin Through Better Parts Pricing - Live Webinar Series Replay

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This episode was published on May 29, 2026.

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Chuck Hartle, parts expert and founder of PartsEdge is back with a special episode: a replay of the hugely popular webinar covering parts pricing strategies—all about how your dealership’s matrix and source structure within the DMS directly affect...

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