How Tourism Companies can Leverage with AI. TSHS – 0038

The use of robotics in tourism, travel, and hospitality is a controversial topic. Whenever we talk about robotics we do it with a certain degree of superstition and superficiality, Technology is never the end, but a means to improve internal processes, build branding, guest loyalty and increase profits. We will discuss with Lasse Rouhiainen, International Keynote Speaker and Best Seller Author on Artificial Intelligence what the future looks like when it comes to AI and the advantages and opportunities for tourism companies to use ¨human-enhancing¨technologies.