EPISODE · Sep 11, 2026 · 22 MIN
How Transparency, Pricing & AI Are Changing Landscape Sales
from The Landscaper's Guide to Modern Sales & Marketing · host Jack Jostes
What happens when your customers research your company, study your pricing, and compare your proposal with competitors before you even get a chance to sell them? According to Chuck Harkins, Director of Sales at Miller Landscape & Outdoor Living, that’s already happening—and landscape companies need to adapt.In this episode of The Landscaper’s Guide, Jack Jostes sits down with Chuck to talk about how Miller Landscape uses transparent pricing, video, marketing, sales metrics, and even AI to make the sales process easier. Chuck also shares how his role has evolved since joining Miller in 2009, why teamwork matters in sales leadership, and why today’s landscape companies can’t rely on old-school “belly-to-belly” selling alone.You’ll Learn:Why publishing pricing can make landscape sales conversations easierHow educated prospects can reach realistic budgets fasterWhy transparency builds trust with residential and commercial buyersHow AI may change the way customers compare landscape proposalsWhy marketing, sales metrics, and teamwork must work togetherConnect With Today’s Guest🌳 Miller Landscape & Outdoor Living: https://millerlandscape.com/👤 Connect with Chuck Harkins: https://www.linkedin.com/in/chuck-harkins-19835263/ 🏢 Miller Landscape & Outdoor Living Facebook: https://www.facebook.com/MillerLandscapeInc/Get Started With The Landscaper’s Guide🎧 Watch the full episode + read the transcript: https://landscapersguide.com/podcast/🥓 Tell us where to send your beef jerky: https://landscapersguide.com/toolbox📅 See upcoming live and virtual events:https://landscapersguide.com/eventsSchedule a 15-Minute Marketing Brainstorm with the Ramblin Jackson strategy team https://landscapersguide.com/brainstorm/
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What happens when your customers research your company, study your pricing, and compare your proposal with competitors before you even get a chance to sell them? According to Chuck Harkins, Director of Sales at Miller Landscape & Outdoor Living, that’s already happening—and landscape companies need to adapt. In this episode of The Landscaper’s Guide, Jack Jostes sits down with Chuck to talk about how Miller Landscape uses transparent pricing, video, marketing, sales metrics, and even AI t...
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How Transparency, Pricing & AI Are Changing Landscape Sales
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