How Trip Hawkins Built Electronic Arts & Changed Gaming Forever | Liftoff with Keith episode artwork

EPISODE · Jul 14, 2026 · 41 MIN

How Trip Hawkins Built Electronic Arts & Changed Gaming Forever | Liftoff with Keith

from Liftoff with Keith Newman: For Founders looking for a new growth playbook and further inspiration. · host Journalist, Startup and GTM whiz Keith N hosts the #1 Podcast for Super founders

What does it take to build a company that changes an entire industry?Note: Due to some video connection challenges the host wasn't on the video feed for the entire programIn this episode of Liftoff with Keith, legendary entrepreneur Trip Hawkins, Founder of Electronic Arts (EA) and creator of one of the world's most influential gaming companies, shares the principles behind building category-defining businesses.From launching EA and helping create the Madden franchise to investing in the next generation of AI startups, Trip explains why lasting companies don't simply build better products they change customer behavior.In this conversation, you'll learn:How Electronic Arts transformed the gaming industryThe strategy behind creating billion-dollar companiesWhy changing customer behavior creates lasting valueWhat investors really look for in foundersAI opportunities every business leader should understandWhy enterprise AI readiness matters more than AI hypeLessons from decades of innovation and venture investingWhether you're an entrepreneur, founder, investor, executive, or technology leader, this episode is packed with timeless insights on innovation, leadership and building businesses that last.If you enjoyed this conversation, like the video, subscribe, and share it with someone building the future.Sponsor Info: We are strategic business advisors with decades of leadership experience and a proven track record of driving businesses’ growth. We specialize in creating custom-tailored strategies to introduce your company, drive growth, build leadership teams, and ensure companies implement appropriate compensation programs. Our mission is to utilize our expansive network to benefit your company https://www.compass-strategic-advisors.com/Connect with Trip Hawkins: Website: https://www.ea.com/ LinkedIn: https://www.linkedin.com/in/triphawkins/ Subscribe for more founder insights and hit the bell for notifications! Follow us on our channels for exclusive startup content and behind-the-scenes insights from interviews like this one. Spotify: https://open.spotify.com/show/3cFpLXfYvcUsxvsT9MwyAD?si=f5a14e779777487d Apple Podcasts: https://podcasts.apple.com/ca/podcast/liftoff-with-keith-newman/id1560219589 Substack: https://keithnewman.substack.com/ Newman Media Studios: https://newmanmediastudios.com/ LinkedIn: https://www.linkedin.com/company/liftoffwithkeithWebsite: https://liftoffwithkeith.com/If you enjoyed this episode, don't forget to Like, Subscribe and Share.

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How Trip Hawkins Built Electronic Arts & Changed Gaming Forever | Liftoff with Keith

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This episode was published on July 14, 2026.

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