How Turtle Club Is Rebuilding DeFi Liquidity Distribution

Pedro Verdades, CMO of Turtle Club, joins the GigaBrain Podcast to break down how the Lisbon-born liquidity distribution protocol is reshaping DeFi capital allocation. Pedro traces his journey from Web2 marketing through the DeFi Summer of 2020 to co-leading Turtle's $11.9M raise. He explains how Turtle acts as a matchmaker between liquidity providers and DeFi protocols — vetting deals, risk-scoring opportunities, and surfacing the best yield flow via their dashboard. The conversation covers the fallout from recent DeFi hacks (including KelpDAO), growing institutional appetite, stablecoin regulation, and Turtle's pivot from a BD-heavy operation toward an AI-assisted, data-driven matching platform. Pedro Verdades is the CMO of Turtle Club, a DeFi liquidity distribution protocol that has facilitated over $6B in deposits. A Lisbon-based crypto OG since DeFi Summer 2020, Pedro previously ran a 32-person Web3 marketing agency and co-founded a liquid risk protocol before joining Turtle Club to lead its global growth strategy.