How Two Women Turned Supplements Into Edible Glitter | Jade Diep, Co-Founder of Dr Glitter

Jade Diep didn't plan to become an entrepreneur — at 22, starting her own company was the only legal way to stay in Beijing. Today she's the co-founder and CEO of Dr Glitter, the makers of a world-first, patent-protected technology that turns supplements into beautiful, tasteless crystals you sprinkle straight onto your food.In this episode, Jade shares the unexpected path from the Chinese film industry to health tech, why she refuses to let people-pleasing run her business, and how she and co-founder Augusta Xu-Holland spent five years in R&D — building their own machines when no manufacturer in the world could make their product.In this episode, Jade shares:✨ Why "opinions are cheap" — and nobody knows your business like the founder does✨ Becoming an entrepreneur by accident at 22 in Beijing✨ From Chinese film & product placement to inventing ActivCrystal™ technology✨ The iron deficiency crisis affecting 2+ billion people — mostly women and kids✨ Five years of R&D and two years of weekly manufacturing trials✨ The "Slate" theory: why early-stage founders should build a portfolio, not bet on one idea✨ Why your network is currency — and perception is everything✨ How one Instagram video brought in six US retailers✨ What to actually look for in a mentor✨ Pill fatigue and making health & wellness genuinely fun✨ Out-innovating multi-billion-dollar companies by accident✨ Why entrepreneurship is a decades-long journey — so have fun and choose your people wellWhether you're building a brand, navigating health tech, or learning to trust your own judgment over everyone else's opinions, Jade's story is a masterclass in conviction, creativity, and play.About Jade Diep: Jade Diep is the co-founder and CEO of Dr Glitter. Australian-born with a background in finance, marketing, and the Chinese film industry — where she ran a product placement company — Jade co-founded Dr Glitter with Augusta Xu-Holland. Together they invented and patented ActivCrystal™ technology, a world-first oral delivery format designed to be sprinkled on meals, after five years of research and development.✨ Learn more at https://drglitter.com/The growth engine for women who mean business.http://www.f5collective.com0:00 Opening: Have Fun and Choose Your People Well0:38 Welcome to F5 Collective Presents Women in Business1:11 Meet Jade Diep, Co-Founder of Dr Glitter1:25 From Australia to Beijing: Breaking Into Film3:42 Her First Venture: A Product Placement Company5:23 The Accidental Origin of Edible Glitter6:16 Building ActivCrystal™ Technology in the Kitchen6:57 Scaling Up: CSIRO and Building Their Own Machines8:56 Patenting a World-First Product12:46 "Opinions Are Cheap": Beating People-Pleasing14:58 How ActivCrystal™ Actually Works15:53 Pill Fatigue and Making Health Fun18:11 The Product Line: Iron, Probiotics and Beyond20:38 The Iron Deficiency Crisis: 2 Billion People23:14 Who's Really Buying It: Adult Women24:59 Why It's Built for Product Placement26:57 Going Viral: One Instagram Video, Six Retailers27:44 The Plan to Scale in the US29:13 The Vision: Whole Foods for Everyone30:37 Navigating Health Tech and Your Network as Currency33:32 Science, Art and Play: What's Next34:55 The Texture Breakthrough36:33 Out-Innovating Billion-Dollar Companies by Accident39:14 The "Slate" Theory for Early-Stage Founders41:32 Rapid Five Q&A