EPISODE · Jul 28, 2025 · 49 MIN
How Variety straddles B2B and B2C
from The Rebooting Show · host Brian Morrissey
Variety co-editors-in-chief Cynthia Littleton and Ramin Setoodeh joined me to discuss how they strike this balance. We talk about how you treat publications as bigger brands, why print still matters in these models, the changing nature of celebrity in ...
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How Variety straddles B2B and B2C
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This episode is 49 minutes long.
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This episode was published on July 28, 2025.
What is this episode about?
Variety co-editors-in-chief Cynthia Littleton and Ramin Setoodeh joined me to discuss how they strike this balance. We talk about how you treat publications as bigger brands, why print still matters in these models, the changing nature of celebrity...
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