How Volvo Saved Over A Million Lives

from Let's Do Shots! · host Mad Over Marketing

It’s been over sixty years since Swedish engineer Nils Bohlin invented the three-point seatbelt. The innovation has saved over a million lives, and continues to do so every day. In this episode, we explore how this invention came about and what has Volvo gained from the breakthrough since 1959.

Episode metadata supplied by the publisher feed · Published Apr 26, 2021

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How Volvo Saved Over A Million Lives

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