EPISODE · Feb 12, 2021 · 1H 10M
How W+K won McDonald's, then blew the doors off with Travis Scott, as told by Jennifer Healan of McDonald's and Tass Tsitsopoulos of Wieden
from On Strategy Showcase · host Fergus
Jennifer Healan, VP, U.S. Marketing, McDonald's, and Tass Tsitsopoulos, Planning Director, W+K, NYC tell the story of how Wieden won the McDonald's business, blew out the Super Bowl, and later broke McDonald's supply chain with Travis Scott.
Embed this episode
Ready to play
How W+K won McDonald's, then blew the doors off with Travis Scott, as told by Jennifer Healan of McDonald's and Tass Tsitsopoulos of Wieden
0:00
1:10:53
1×
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.
Frequently Asked Questions
How long is this episode of On Strategy Showcase?
This episode is 1 hour and 10 minutes long.
When was this On Strategy Showcase episode published?
This episode was published on February 12, 2021.
Can I download this On Strategy Showcase episode?
Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!