How Wales' World Cup Campaign Generated 2.9B in Media Reach

How does the FAW use football as a unifying force for Welsh identity? We sat down with Rob Dowling, the Head of Content & Engagement for FA Wales and the Welsh national football teams to explore how football unites the Welsh community. From the overlooked grassroots teams to the rise of streaming services, discover the FAW's efforts in driving positive change and amplifying Welsh football beyond traditional platforms. Watch exclusive documentaries, features, coaching masterclasses and international match highlights for free on RedWall+: faw.cymru/redwallplus Follow Rob: on Twitter/X: https://twitter.com/Rob_Dowling on LinkedIn: https://uk.linkedin.com/in/robdowling on Instagram: https://instagram.com/robdowling Follow Focus Shift Films: on Facebook: https://www.facebook.com/FOCUSSHIFTFILMS/ on LinkedIn: https://linkedin.com/company/focusshiftfilms