EPISODE · Jul 7, 2026 · 20 MIN
How We Built Our Businesses From Nothing
from Open Wide: Unfiltered Opinions between a Dentist and her Patient
Jenny and Susan pull back the curtain on how they actually built their businesses from scratch. Jenny started her dental practice with one chair, a bank loan, and a very specific strategy of taking every specialist in town out to lunch before she had a single patient. She also gave away free exams and cleanings for the first year because she knew if people could just experience her work, they would stay. Most of them did.Susan built two businesses by spotting what nobody else in town was doing yet. Her estate and home watch company Key Concierge grew out of her own frustration as a homeowner, and the realtor community helped her get it off the ground before word of mouth took over. They also get into the networking groups that wasted their time, the hats you have to wear before you can hire anyone, and why the first year almost always looks nothing like the plan. If you are thinking about starting something or just wondering how other women did it, this one is worth your time. Subscribe and share it with someone who is on the fence. Hosted on Acast. See acast.com/privacy for more information.
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How We Built Our Businesses From Nothing
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