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EPISODE · Mar 6, 2026 · 42 MIN

How Weekly Product Drops Helped Scale a Niche Brand

from The DTC Insider · host Brian Roisentul

What happens when you turn a passion project into a brand built around a niche community?In this episode, Brian Roisentul sits down with Claire Wolfson, co-founder of Bean Goods, a playful e-commerce brand inspired entirely by wiener dogs.Claire shares the journey from launching the brand in 2011 as a side project while working full-time design jobs, to building a loyal community and scaling the business into a thriving e-commerce brand.Check it out!--This episode is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BSR⁠⁠⁠⁠⁠⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BSR⁠⁠⁠⁠⁠⁠⁠⁠  helps 7-figure+ brands build and optimize strategic growth systems that unlock hidden revenue and scale profitably, without adding chaos, channels, or unnecessary spend.To learn more about BSR, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠visit their website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or book a call ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

Episode metadata supplied by the publisher feed · Published Mar 6, 2026

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