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How will retail search behaviors shift over the next 18 months? episode artwork

EPISODE · Oct 14, 2025 · 4 MIN

How will retail search behaviors shift over the next 18 months?

from Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

AI shopping assistants will transform retail search within 18 months. AJ Ghergich from Botify, who advises enterprise leaders on search transformation, predicts this Black Friday represents the last traditional shopping season before AI dominance. He introduces the paradigm shift where AI becomes your primary customer rather than a technology to manipulate, requiring brands to focus on proper relationship nurturing and factual authority building. Ghergich outlines the exponential adoption curve driving interface changes and recommends enterprise retailers launch agile "speedboat" initiatives to capture market advantage before competitors adapt.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What this episode covers

AI shopping assistants will transform retail search within 18 months. AJ Ghergich from Botify, who advises enterprise leaders on search transformation, predicts this Black Friday represents the last traditional shopping season before AI dominance. He introduces the paradigm shift where AI becomes your primary customer rather than a technology to manipulate, requiring brands to focus on proper relationship nurturing and factual authority building. Ghergich outlines the exponential adoption curve driving interface changes and recommends enterprise retailers launch agile "speedboat" initiatives to capture market advantage before competitors adapt. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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How will retail search behaviors shift over the next 18 months?

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Frequently Asked Questions

How long is this episode of Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast?

This episode is 4 minutes long.

When was this Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast episode published?

This episode was published on October 14, 2025.

What is this episode about?

AI shopping assistants will transform retail search within 18 months. AJ Ghergich from Botify, who advises enterprise leaders on search transformation, predicts this Black Friday represents the last traditional shopping season before AI dominance....

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